MSN Hotmail Now Requires Sender Authentication
IN A MOVE TO CUT down on spam and phishing schemes, MSN's Hotmail service Wednesday began moving e-mails that do not have sender identification authentication data into people's junk mailboxes. "Sender ID is aiding MSN Hotmail in its efforts to help protect customers from phishing, and this week MSN also made Sender ID "warning alert" notifications visible via a new safety bar in the MSN Hotmail user interface,"The program compares the IP address of the server against a registered list of IP addresses submitted by domain owners.
In addition to moving messages that aren't authenticated into the junk mail box, MSN now marks them with a disclaimer stating that the message's sender could not be authenticated.
"We think of it as the first step in a multistep process to start rooting out spam,"
They're saying 'If you don't authenticate, we're going to put it in the junk mailbox, and we're going to put a big disclaimer on your e-mail.'"
Resource: MediaPost
posted by What I Write @ Article
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