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Wednesday, March 23, 2005

Yahoo Boosts Web Mail Storage

Yahoo will increase the inbox capacity of its free Web mail service for the third time in the past 9 months, now raising storage to 1GB. The new storage capacity exceeds that offered by Microsoft's Hotmail and matches that offered by Google's Gmail.

Yahoo, in Sunnyvale, California, decided to increase the inbox capacity because it has become apparent that users are increasingly storing messages with large attachments, such as photos, he says.

With this move, Yahoo is anticipating the moment when Gmail is launched to the general public, so that inbox storage will not be a competitive advantage for Google.

Analysts say the move will almost certainly bring some responses. The most pressure might be on Microsoft, which has tried to dangle such large storage vaults as a premium service for paid users. Some analysts predicted it might even prompt Google to raise its own ceiling to 2 MB. Yahoo offers that level of storage for its premium mail service, which costs US$20 per year and is free of the display ads in the free version.

See also: reuters

posted by What I Write @ Article

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